Customer Retention and Growth Strategy

Loyalty is golden, but you must give to get.

The best audience to engage with is your current one. The lifetime value of your customer is perhaps the most important business metric to track. A customer’s lifetime value, in conjunction with their initial spend, should serve as key data points when determining the success of your marketing mix.

Retention and Customer Growth Services

Digital Analytics

Data Collection Infrastructure: A data collection solution tailored to your business needs.

Digital Strategy

Before we develop your tactical executions, we work with you to articulate a digital strategy to meet your business goals.

Social Media Advertising

It’s about creating an engaging conversation with your target audience across social platforms and digital channels.

International SEO

From regionally specific search engines to multilingual solutions, we optimize brands for the global marketplace.

Display/Programmatic Advertising

Maximize spend by employing smart purchasing strategies. Boost engagement by creating cross-channel customer experiences.

PPC Marketing Services

From search query optimization to mobile-centric solutions, for us, PPC is about continual optimization and growth.

Retargeting / Remarketing

Once a prospect has expressed interest in your brand, it becomes a matter of persuasion and seduction.

Content Marketing

A turnkey content marketing and management solution, that delivers.

Web Design & Development

Smart information architecture to boost SEO, mobile first design, intuitive user experiences — all wrapped up in captivating designs.

Landing Pages

Creating a powerful hub for online campaigns.

Digital Design (ads, infographics, brand identity)

People go crazy for a sharp-dressed brand.

Here’s how we’ll help you:


If you are running and building an organization, you are responsible for growing revenue, cutting costs, accelerating time to market, and ultimately driving the vision that will inspire every department. Our senior level teams of marketers, analysts, data technicians, and strategic business consultants will work alongside your organization, applying digital to bring that vision to life.

VP / Director

You know what the business goals are. Now it’s time to create the marketing strategy to meet them. Before you communicate externally to consumers, you must justify your budget and sell-in your plan internally. You’re highly accountable for the success of your initiatives, which is why we do everything we can to support you.


The greatest strategies in the world are nothing without execution. That’s where you come in. You have to manage people and resources to move everything forward expeditiously and economically. When it comes to the execution of your digital marketing plan, there is no better ally than Parallel Path.

Ready? Let’s Connect.

Contact Us